This Privacy Statement sets out Barter of America.com's commitment to the privacy of its Users (and the confidential information and business dealings of its Users) and the means by which Barter of America.com will safeguard such privacy.

I. Privacy Policy

Overview Your privacy is very important to us. Questions regarding this statement should be directed to Barter of America by email to service@BarterofAmerica.com Please allow ten (10) business days for a response to your inquiry.

As part of the normal operation of our services we collect and, in some cases, disclose information about you. This Privacy Policy describes the information we collect about you and what may happen to that information. Although this policy may seem long, we have prepared a detailed policy because we believe you should know as much as possible about Barter of America's practices so that you can make an informed decision.

If at some point in the future, there is a change to our information usage practices that affect your Personally Identifiable Information, we will notify you by email (if we have your email address) of the relevant changes. At the time of this message, you will be able to opt-out of this information usage by sending a message to the following email: service@barterofamerica.com you should also check this posted Privacy Policy for changes. Any changes are effective after we provide you with at least ten (10) business days' notice of the changes by posting the changes on our web site and sending email to clients who select such notification.

As described below, some of your personally identifiable information is disclosed to third parties and used by third parties and us. By accepting the Barter of America Client Agreement, you expressly consent to our use and disclosure of your personally identifiable information as set fourth in this policy. This Privacy Policy is incorporated into and subject to the terms of the Barter of America Client Agreement.

1. What personally identifiable information of yours or third party personally identifiable information that is collected from you through the web site
   
2. The organization collecting the information
   
3. How the information is used
   
4. With whom the information may be shared
   
5. What choices are available to you regarding collection, use and distribution of the information
   
6. The kind of security procedures that are in place to protect the loss, misuse or alteration of information under the company's control
   
7. How you can correct any inaccuracies in the information.
   

1. Information We Collect

1.1 Our primary goal in collecting personal information from you is to provide you with a smooth, efficient, and customized experience while using our services. This allows us to provide services and features that are aimed at meeting your needs, and to customize our service to make your experience easier and quicker.

1.2 To fully use our services, you will need to register using our registration form, on which we require you to provide us with your contact information and financial information. We require additional information including billing address, credit card information, taxpayer ID, bank account information, etc. to assess your qualifications for registration.

1.3 As part of the client registration process we ask for your company information as well as certain personal information like name, address and credit card information. Based on what you provide us, we request credit-reporting agencies to provide us information about your business and your personal credit history when necessary. This not only helps us process your application efficiently and provide superior service, but also protects our existing members by potentially preventing businesses, which do not meet our quality standards from joining the exchange. Moreover, authorized and trained personnel handle the information that is collected.

1.4 We automatically track certain information about you based upon your behavior on the Barter of America Network. We use this information to do internal research on our clients' demographics, interests, and behavior to better understand and serve our clients. This information is compiled and analyzed on an aggregated basis. This information may include the URL that you just came from (whether this URL is on our site or not), which URL you next go to (whether this URL is on our site or not), what browser you are using, and your IP address.

1.5 If you choose to buy or sell on the Barter of America Network, we collect information about your buying and selling behavior.

1.6 If you send us personal correspondence, such as emails or letters, or if other clients or third parties send us correspondence about your activities or postings on the Barter of America Network, we may collect such information into a file specific to you.

1.7 The Barter of America web site uses per-session cookies to enhance search and browse functionality. If you disable cookies per-session cookies, certain search and browse functions will not be available. Per-session cookies are not used to record Personally Identifiable Information.

2. Our Use of Your Information

2.1 We use personally identifiable information about you to improve our marketing and promotional efforts, to statistically analyze site usage, to improve our content and product offerings and to customize Barter of America's content, layout, and services. We believe these uses allow us to improve the Barter of America Network and better tailor it to meet our clients' needs.

2.2 We use your email address, your mailing address, and phone number to contact you regarding administrative notices, new product offerings, and communications relevant to your use of the Barter of America Network. If you do not wish to receive these communications, you have the ability to opt out.

2.3 If you choose to conduct trades on the Barter of America Network or open a credit account, we use your address and billing information to bill you and provide associated support.

2.4 We use information in the file we maintain about you, and other information we obtain from your current and past activities on the Barter of America Network, to resolve disputes, troubleshoot problems and enforce our Client Agreement. At times, we may look across multiple clients to identify problems or resolve disputes, and in particular, on rare occasions, we may evaluate your information to look for clients using multiple Barter of America card numbers or aliases.

2.5 We use your information to assess your credit worthiness.

3. Our Disclosure of Your Information

3.1 As a general practice, we do not sell or rent any personally identifiable information about you to any third party. The following describes some of the ways that your personally identifiable information may be disclosed.

3.2 The Barter of America Network. Throughout the Barter of America Network, clients can search and view information on other clients, including business name, contact name and contact information. As a result, other clients and third parties might send you unsolicited correspondence and be able to identify your activities on the Barter of America Network. We also provide a number of ways to find more out about you and your site activities, such as viewing all of the goods and services you are offering at the time.

3.3 Legal Requests. The Company cooperates with law enforcement inquires and other third parties to enforce laws, intellectual property and other rights. Therefore, intellectual property and other rights owners, and local, state, federal and international law enforcement can request and may receive your personally identifiable information.

3.4 Credit Reporting Agencies. We may disclose your information to credit reporting agencies.

3.5 Suppliers and Other Service Providers. We may use third party Suppliers and Service Providers to facilitate our services. For example, we may outsource the operations of one or more aspects of the Barter of America Network to a Supplier or Service Provider who performs services according to our requirements. In some instances, the Service Provider may collect information directly from you (such as the situation where we ask a Service Provider to conduct a survey for us). In these cases, you will be notified of the involvement of the Supplier or Service Provider, and all information disclosures you make will be strictly optional. In all cases, we restrict how these Suppliers and other Service Providers may access, use and disclose your information. We do not permit these Suppliers and other Service Providers to sell your information to third parties.

3.6 Due to the existing regulatory environment, we cannot ensure that all of your private communications and other personally identifiable information will never be disclosed in ways not otherwise described in this Privacy Policy. By way of example (without limiting the foregoing), we may be forced to disclose information to the government or third parties under certain circumstances, or third parties may unlawfully intercept or access transmissions or private communications. We can (and you authorize us to) disclose any information about you to law enforcement or other government officials as we, in our sole discretion, believe necessary or appropriate, in connection with an investigation of fraud, intellectual property infringements, or other activity that is illegal or may expose us to legal liability. Further, we can (and you authorize us to) disclose your name, street address, city, state, zip code, country, phone number, email, and company information as we in our sole discretion believe is necessary or appropriate in connection with an investigation of fraud, intellectual property infringement, piracy, or other unlawful activity. Therefore, although we use industry standard practices to protect your privacy, we do not promise, and you should not expect, that your personally identifiable information or private communications will remain private.

4. Your Use of Other Clients' Information

4.1 In order to facilitate interaction among all Barter of America clients, our service allows you to access other clients' contact information. Further, as a seller you will be sent via email or by other online means the Barter of America card number, email address and other information of the interested buyer(s), and as a buyer you will be sent via email the Barter of America card number, email address and other information of the seller.

4.2 By entering into our Client Agreement, you agree that, with respect to other client's personally identifiable information that you obtain through the Barter of America Network or through a Barter of America-related communication or Barter of America-facilitated transaction, you may use such information only for: (a) Barter of America-related communications that are not unsolicited commercial messages, and (b) any other purpose to which such client expressly consents after adequate disclosure of the purpose(s). In all cases, you must give clients an opportunity to remove themselves from your database and a chance to review what information you have collected about them. In addition, under no circumstances, except as defined in this section, can you disclose personally identifiable information about another client to any third party without our consent and the consent of such other client after adequate disclosure.

4.3 Barter of America and our clients do not tolerate Spam. Therefore, without limiting the foregoing, you may not add a Barter of America client (even a client who has purchased an item from you) to your mail list (email or physical mail) without that client's express consent after adequate disclosure.

4.4 This web site contains links to other sites. This statement is for the sole use and purpose of Barter of America. Please be aware that Barter of America is not responsible for the privacy practices of such other sites. We encourage you to read the privacy statements of each and every web site that collects your personally identifiable information.

5. Control of Your Personal Identification Number (PIN) or Password.

5.1 You may not disclose or share your Barter of America PIN (also known as "password") to or with any third parties. If you lose control of your PIN, you may lose substantial control over your personally identifiable information and may be subject to legally binding actions taken on your behalf. If your PIN has been compromised for any reason, you should immediately change your PIN.

Access to your account is password protected

Access to your personal account on-line is password protected. We will NEVER release your account password to any third party, unless required by law. In the event that you forget your password, you may generate an on-line request to have the password sent to you by e-mail at the e-mail address used for registration.

6. Reviewing and Changing Your Information

6.1 Following registration, you can review and may be able to change the information you submitted during registration including:

• Your name, company, taxpayer ID, address, city, state, zip code, country, primary phone number, secondary phone number, fax number
  
• Your PIN
  
• Your credit card number and expiration date
  

6.2 You must promptly update your information if it changes.

6.3 In responding to a request to have your personally identifiable information removed from our databases, you should not expect that all of your information will be completely removed. In some circumstances, we will maintain your information in order to resolve disputes, troubleshoot problems and enforce our Client Agreement. Furthermore, technical constraints (related to database architecture and programming) prevent us from completely removing such information.

7. Other Information Collectors

7.1 Except as otherwise expressly discussed in this Privacy Policy, this document only addresses the use and disclosure of information we collect from you. To the extent that you disclose your information to other parties, whether they are buyers or sellers on our system, different rules may apply to their use or disclosure of the personal information you disclose to them. Since Barter of America does not control the privacy policies of third parties, you are subject to the privacy customs and policies of that third party. We encourage you to ask questions before you disclose your personal information to others.

7.2 How we store information… Information is stored at a physically and electronically secure data center or centers. This center or centers may be located inside or outside the European Union and North America. Direct access to this database is restricted to authorized BarterofAmerica.com staff and their appointed agents. BarterofAmerica.com has taken every reasonable step to ensure that your information is held securely at all times. What else we may do with the information we gather… We may, from time to time, perform analyses or request third parties to perform analyses on our behalf on all or part of the transaction data, including personal information, held by us on all or some of our personal account holders and traders.

8. Security

8.1 Barter of America uses industry standard efforts to safeguard the confidentiality of your personal identifiable information, such as firewalls and Secure Socket Layers. However, "perfect security" does not exist on the Internet.

9. Questions Concerning this Privacy Policy

9.1 If you have any questions concerning this Privacy Policy, please contact:

• Via email: service@BarterofAmerica.com
  
• Via mail:
  Barter of America
  210 S. Sierra St. Suite #102
  Reno, Nevada 89501.
  
• Via telephone: 619-516-5300
  

Please allow ten (10) business days for a response to your inquiry.